Carat Hunter · Diamond retailer comparisons

Brilliance vs ZCOVA

Side-by-side store comparison. Independent and non-promotional.

Data current as of October 29, 2026 · Updated daily. Zero affiliate revenue.

At a glance

BrillianceZCOVA
Founded20022015
HeadquartersBoynton Beach, FLPetaling Jaya, Malaysia
Current listings1,012,56689,892
Origin mixLab + NaturalLab + Natural
Cert labs acceptedAGS · EGL · EGL USA · EGL-USA · EGLUSA · GCAL · GIA · HRD · IGI · OTHER · R&FGIA · IGI
Ships toUS · WorldwideMalaysia · Singapore · Australia · International
Return window30 daysNot provided
Terms checkedNot yet verifiedNot yet verified

Current listings, origin mix and accepted labs are updated daily. Founded, headquarters and shipping come from public sources. Return terms are our summary of each retailer's own policy page, dated per retailer in the table. Retailers change their terms, so check the retailer's own returns and shipping pages before you buy.

What each store stocks

Inventory composition observed across each store's current listings.

Brilliance

Origin mix

Lab-grown 64%Natural 36%

Most common shapes

Round 39%·Oval 14%·Emerald 9%·Pear 9%

ZCOVA

Origin mix

Lab-grown 0%Natural 100%

Most common shapes

Round 48%·Emerald 11%·Pear 9%·Oval 7%

Stones stocked by both

We track 55,859 diamonds currently listed at both stores.

Most common overlap: Round, 0.5ct, natural, D VVS1

Explore Round 0.5ct D VVS1 cohort

Each matched stone has its own page where both retailers' prices appear next to the same physical diamond. That is where price comparison happens, on the stone, not on this page.

Pick by what you are looking for

  • Need shipping to India? Both stores ship there.
  • Need GIA grading? Both stores carry it.
  • Need IGI grading? Both stores carry it.
  • Need HRD grading? Only Brilliance carries it.
  • Brilliance stocks more lab-grown. ZCOVA stocks more natural.

Looking for a specific spec?

Browse every retailer in our index, grouped by shape, carat, colour, and clarity. Thousands of spec pages.

Browse where-to-buy by spec

Questions we get

Does Carat Hunter earn commission from either store?

No. We earn zero affiliate revenue from any retailer in our index.

Why do you not show price comparisons on this page?

Pricing varies per stone, not per store. Click through to any matched diamond above and you'll see both retailers' prices on the exact same physical stone, which is the real comparison.

How fresh is this data?

Listings refresh as we re-read each retailer, most of them every day. Static facts refresh monthly.

How do I find a specific stone at both stores?

Use the GIA or IGI certificate number in our search.