Carat Hunter · Diamond retailer comparisons

Flawless Fine Jewelry vs Helzberg Diamonds

Side-by-side store comparison. Independent and non-promotional.

Data current as of July 31, 2026 · Updated daily. Zero affiliate revenue.

At a glance

Flawless Fine JewelryHelzberg Diamonds
Founded20141915
HeadquartersLondon, United KingdomNorth Kansas City, MO, United States
Live listings439,24756,499
Origin mixLab + NaturalLab + Natural
Cert labs acceptedGIA · HRD · IGI · giaEGL · GCAL · GIA · HRD · IGI · NONE · NULL
Ships toUS · UK · WorldwideUnited States
Return window30 days30 days

Live listings, origin mix and accepted labs are updated daily. Founded, headquarters, shipping and return details are retailer-provided and were last verified June 15, 2026.

What each store stocks

Inventory composition observed live across each store's listings.

Flawless Fine Jewelry

Origin mix

Lab-grown 58%Natural 42%

Most common shapes

Round 20%·Oval 19%·Pear 15%·Emerald 13%

Helzberg Diamonds

Origin mix

Lab-grown 91%Natural 9%

Most common shapes

Round 39%·Oval 21%·Pear 12%·Emerald 7%

Stones stocked by both

No live overlap right now

These stores do not currently share any of the same physical diamonds. Their inventories are mostly distinct.

Pick by what you are looking for

  • Need shipping to Singapore? Neither store ships there.
  • Need GIA grading? Both stores carry it.
  • Need IGI grading? Both stores carry it.
  • Need HRD grading? Both stores carry it.
  • Flawless Fine Jewelry stocks more lab-grown. Helzberg Diamonds stocks more lab-grown.

Looking for a specific spec?

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Questions we get

Does Carat Hunter earn commission from either store?

No. We earn zero affiliate revenue from any retailer in our index.

Why do you not show price comparisons on this page?

Pricing varies per stone, not per store. Click through to any matched diamond above and you'll see both retailers' prices on the exact same physical stone, which is the real comparison.

How fresh is this data?

Live listings refresh daily. Static facts refresh monthly.

How do I find a specific stone at both stores?

Use the GIA or IGI certificate number in our search.