Lucy's Diamond Insights

Deep market analysis, price trends, and diamond buying intelligence from Lucy, our resident diamond market analyst.

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Deep Dive

The Ideal cut illusion: how 5.97 million round listings show 42 percent of IGI lab rounds carry an Ideal tier label that GIA does not issue

The diamond trade's standard buyer advice is to demand a Triple Excellent finish on a round brilliant: Excellent cut, Excellent polish, Excellent symmetry.

Published 26 April 202612 min read
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Deep Dive

The round tax inverts in lab grown: how 921,467 matched-spec listings show round is the most expensive natural shape and the cheapest lab shape

The diamond trade has long described round brilliants as the most expensive shape per carat.

Published 19 April 20269 min read
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Guide

How to Verify Any Diamond Certificate Online for Free

Every major diamond lab offers free online certificate verification. GIA, IGI, and HRD all maintain public tools that return a stone's grading data in seconds. Skipping this step means trusting the retailer's listing on faith alone.

Published 12 April 20266 min read
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Deep Dive

The carat cliff: 0.99ct diamonds are 166 times rarer than 1.00ct in 2 million round listings, and the gap explains why your jeweller never offered you a 0.97

The diamond trade has long known that cutters round to magic-number weights at 0.90, 0.95, 1.00, 1.50, and 2.00ct.

Published 5 April 202610 min read
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Guide

Why Some Jewellers Hide Certificate Numbers, and How to Find Them Anyway

When a jeweller hides a diamond's certificate number, they're hiding your ability to comparison shop. Our cross-retailer data shows the same certified stone can vary by 20% to 70% depending on where you buy it. That spread represents thousands of dollars on an average purchase.

Published 5 April 20266 min read
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Guide

Decode HRD and AGS Certificate Numbers, the Less Common Labs

HRD and AGS certificate numbers follow patterns that most diamond buyers never learn, until a confusing listing forces the issue. Our decoder handles both labs, including the tricky cases where an eight digit number could be an HRD cert or a retailer SKU.

Published 29 March 20266 min read
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Deep Dive

GIA does not grade cut on fancy shapes: what 2.8 million reports reveal about the industry's invisible convention

GIA assigns an overall cut grade to one shape only.

Published 22 March 20268 min read
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Guide

Decode an IGI Certificate Number, the Lab-Grown Specific Guide

IGI grades more lab-grown diamonds than any other lab, but inconsistent report number formatting and high production volume make cert decoding trickier than you'd expect. We walk through the nine digit format, the disappearing LG prefix, and a worked example narrowing a 2ct E VVS2 oval to a single match.

Published 22 March 20266 min read
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Guide

Decode a GIA Certificate Number From Specifications Alone

Every GIA graded diamond has a unique ten digit certificate number, and you can reverse engineer it from the specs alone. This guide walks through the exact narrowing process, from shape and carat down to measurements, using a real worked example.

Published 15 March 20266 min read
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Deep Dive

The fluorescence discount is not flat: how 395,554 GIA listings show the price hit running from -23 percent on D to zero on H Medium

Conventional buying advice treats fluorescence as a single-direction penalty: avoid Medium and Strong fluorescence to dodge a price discount.

Published 8 March 202610 min read
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Pillar

How to Find a Diamond Certificate Number When the Retailer Has Hidden It

Retailers who hide the certificate number are betting you won't do the research. Our 16 million diamond database can identify almost any stone from its grading specs alone, turning a redacted listing into a fully traceable diamond.

Published 8 March 20268 min read
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Deep Dive

The lab-natural price gap is not 70 percent: what 1.5 million listings reveal about how the spread widens with carat

Industry shorthand says lab-grown diamonds are 70% to 80% cheaper than natural at matched specs.

Published 22 February 202610 min read
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