Cross-Retailer Analysis

How diamond prices vary across retailers for the same specifications.

When the same certified diamond is listed at multiple retailers, prices often vary significantly. Lab-Grown Radiant diamonds show the widest price variation, with an average spread of 139.5% across retailers. On average, 32% of diamonds in each category are available from two or more retailers, giving buyers meaningful comparison opportunities.

Real Savings Examples

These are actual certified diamonds currently listed at multiple retailers with different prices.

DiamondLowest PriceHighest PriceYou SaveRetailers
2.02ct D FL Asscher (IGI)€3,068 EUR€7,670 EUR€4,602 EUR (150%)3
1.53ct H VS1 Princess (IGI)€943 EUR€2,358 EUR€1,415 EUR (150%)5
7.07ct F VVS2 Radiant (IGI)€2,243 EUR€5,608 EUR€3,365 EUR (150%)3
7.07ct F VVS2 Oval (IGI)€2,243 EUR€5,608 EUR€3,365 EUR (150%)3
1.70ct E VS1 Round (GIA)€1,070 EUR€2,674 EUR€1,605 EUR (150%)3
11.13ct F VVS2 Emerald (IGI)€2,477 EUR€6,193 EUR€3,716 EUR (150%)4

Price Spread by Category

Categories where retailer prices vary most. Cross-retailer % shows what share of stock is listed at multiple retailers.

Lab-grown Radiant
139%
53% cross-retailer
Natural Oval
120%
30% cross-retailer
Lab-grown Marquise
88%
22% cross-retailer
Natural Marquise
88%
18% cross-retailer
Natural Round
86%
36% cross-retailer
Natural Pear
83%
25% cross-retailer
Lab-grown Pear
79%
24% cross-retailer
Lab-grown Emerald
78%
34% cross-retailer
Lab-grown Round
78%
60% cross-retailer
Natural Heart
76%
24% cross-retailer
Lab-grown Heart
75%
24% cross-retailer
Natural Radiant
75%
19% cross-retailer
Lab-grown Oval
75%
36% cross-retailer
Natural Emerald
73%
45% cross-retailer
Natural Cushion
72%
24% cross-retailer

By Origin and Shape

Click any row to browse those diamonds in the Explorer.

CategoryAvg. Price SpreadCross-Retailer %Total Listings
Lab-Grown Radiant139.5%52.6%80
Natural Oval119.6%30.3%10,664
Lab-Grown Marquise88.4%22.0%158
Natural Marquise88.3%18.3%2,611
Natural Round85.5%36.3%50,449
Natural Pear83.0%24.7%8,176
Lab-Grown Pear79.4%24.1%946
Lab-Grown Emerald78.4%34.3%272
Lab-Grown Round77.6%60.3%34,031
Natural Heart76.2%23.7%2,285
Lab-Grown Heart75.1%24.1%61
Natural Radiant74.8%18.7%2,054
Lab-Grown Oval74.5%35.7%1,116
Natural Emerald72.8%45.1%2,632
Natural Cushion72.3%24.3%3,949
Lab-Grown Princess71.5%17.2%317
Natural Princess55.9%24.5%3,687
Lab-Grown Cushion48.7%22.2%90
Natural Asscher34.4%63.1%218
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